R4M worked in partnership with Landing’s internal marketing team to launch display prospecting campaigns on Google Ads, Linkedin, Instagram and Facebook, ultimately identifying LinkedIn as the highest converting channel. We led the creative, and implemented A/B testing to optimize creative and find the best approach to drive the highest CTR and conversion rates. For SEO, we collaborated with Landing’s in-house content team to develop a blog and social content to increase their search rankings. 

Over six months, we delivered thousands of qualified leads, converting to a significant increase in demo requests and identifying their ideal customer profiles.